Doing a Simple Content Audit

Doing a Simple Content Audit

Episode 33 – Doing a simple content audit If you’re thinking about creating a content strategy for your business (and you should definitely have one) then doing a simple content audit should be top of your list. Even if your business is new  I’m the lovely...
Scroll-stopping Content with Amy Nolan

Scroll-stopping Content with Amy Nolan

Episode 32 – Scroll-stopping content with Amy Nolan Professional doodler, illustrator and visual storyteller Amy Nolan joins me on this week’s episode to discuss all things hand-drawn and the pull of scroll-stopping content. Amy has always created stories...
What is content marketing?

What is content marketing?

Episode 31 – What is content marketing? Is content marketing any different to traditional marketing or do we need special skills to create a strategy? I cover all of this in the 10-minute brew-length episode here. I’m the lovely Yorkshire voice behind the...
Content Marketing is Not Advertising

Content Marketing is Not Advertising

Episode 30 – Content Marketing Is Not Advertising Content Marketing is not advertising. For many reasons, they are two separate things (even though the goal to sell products and services is the same).  In this short podcast episode, I look at why they are...
Using Google Analytics

Using Google Analytics

Episode 29 – Using Google Analytics If your strategy for Google Analytics is to ignore it or create a pretty spreadsheet so you feel like you’re doing something, then this episode is going to give you the kick up the butt that you need to actually get up...
Blogging Tools

Blogging Tools

Episode 28 – Blogging Tools Do you need special tools to blog? Or will fingers and a laptop connected to the internet do? I cover the practical tools you can get to help you be a better blogger.  I’m the lovely Yorkshire voice behind the Brew Time podcast....