Unleash Your Weird
Every founder has a story. It’s why you started your business. By following your passion, you forged a path that is right for you because fitting in was never your style.
In this workshop, I show you how to leverage what makes you different, the quirks you have, the background you lived, even those things that may mark you out as a bit weird, because, let’s face it, if starting a business was easy or normal, everyone would be doing it.
It’s by leaning into the weird, the things that make you unique and different, that will help you connect with your future customers. You know, the kind of clients you wish you could clone.
Join this 30-minute free workshop to discover how you can start telling your story, stand out from your competitors, and build more leads. Even if the thought of doing LinkedIn makes you cringe.
Date: Thursday 6 November, Online Zoom Session
Time: 12-12.30
This workshop covers:
How to pull out the best business-building stories from your background
The tried and tested structure needed to embed these stories seamlessly into your messaging
Why sharing your story in this way works on a psychological level
The different ways you can share your story, without oversharing your personal life
Why this will help you stand out from your peers and competitors
Save Your Seat:
This workshop is for:
Founders, freelancers, coaches and consultants
That want to build stronger relationships with clients and leads.
Business owners who hate the LinkedIn dreadmill of posts
And want to showcase their quality and expertise
Founders wanting more thought leadership
And less AI slop, but can’t seem to find the time to think about their CEO content because they’re tied up in the business.
By the end of the session…
You’ll have a solid starting point for your CEO content so that you can start talking about the things that matter to your clients, your business and to you. You’ll know how and when to sprinkle your unique takes on industry topics and when to share your background. You’ll also understand why this is more critical now than before as a way to build trust with potential clients.
No-sell session
This is a no-sell session. We’ve all been to enough free webinars and masterclasses to know that half the time, they are a big sales pitch. This session has a zero-sell policy because your time is precious. It is 100% value and knowledge sharing.
ABOUT ME
I’m Fiona. I help business owners tell their stories. I’ve been working in content marketing for decades (although it wasn’t called that back then). Over the years, I’ve worked with founders from across most industries to help them find better ways to create content, convey their message, and reach the right people.
For the past four years, I’ve been training founders in better writing skills and sustainable marketing practices. I’ve run seminars for large membership groups, delivered keynote speeches, and am currently writing a book.
REGISTER
Register for the workshop on the link below and you’ll receive an invite confirming your space.