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All the latest advice and updates on the world of content writing and content management. Get some tips, find upfront advice.
How to get good at writing blogs
I sometimes wonder if there are specific skills to writing a blog than writing, say a news article, or a PDF, or an...
How to write a blog that makes sense to others
I wrote a blog this week. I’m not talking about this one that you’re reading right now. I’m talking about the other...
How to put your brand voice into your product descriptions
If you have a store that sells physical products, putting together your product descriptions can become one of those...
How to put your brand into words
Getting the tone of voice right for your brand is something with which most businesses struggle. If you’re a small...
What’s the difference between a content writer and a content manager?
Sometimes job titles can feel a bit like semantics. Especially in the world of online businesses. Often roles and...
6 Basic metrics to track in Google Analytics
Google Analytics is a beast of a metrics tracker. It does some pretty amazing things. When used well, it can tell you...
How to make your copy on-brand
Branding can often seem like a very abstract term. This is probably because when it is done at its best, it works on a...
What’s the difference between a copywriter and a content writer?
ob titles are something I have always struggled with and as I’ve become freelance, the situation hasn’t improved much....
How many of these 5 SEO mistakes have you made?
This week I’ve completed two SEO audits for clients. Both audits brought up some surprising insights into how these...
How to make the best use of your keywords
Are you running out of content ideas for your keywords? Or have you used your keywords and search terms so much they...
Do you need help but can’t afford it?
Are you tired and feeling overwhelmed by all the stuff you need to do to run your business? Do you feel like your...
How to get on top of your to-do list
Remember when Inbox Zero was a thing? How we used to spend all of our time cleaning out our inboxes so we could see...